# Press & Media ## Transforming Real Estate Development Through AI-Native Intelligence Prophetic is building the single source of truth for real estate development. Our AI-powered platform helps land acquisition teams discover opportunities at scale, analyze properties instantly, and build intelligence that drives growth. Recognized by these publications & organizations ## Press Releases ### November 11, 2025 #### D.R. Horton Bets Big On AI-powered Land Technology America’s largest homebuilder has gone all-in on AI. D.R. Horton’s multi-year partnership with Prophetic signals a turning point for technology adoption in land acquisition—and a warning to competitors still operating in manual mode. [Read Full Story](https://www.thebuildersdaily.com/d-r-horton-bets-big-on-ai-powered-land-technology/) ### November 11, 2025 #### D.R. Horton Partners With Prophetic to Streamline Land Acquisition Using AI The nation’s largest home builder adopts Prophetic’s AI platform to accelerate land analysis and entitlement, signaling broader tech adoption across the construction industry. [Read Full Story](https://www.builderonline.com/land/d-r-horton-partners-with-prophetic-to-streamline-land-acquisition-using-ai) ### November 11, 2025 #### D.R. Horton taps this startup’s AI to build more homes The largest homebuilder in the nation, D.R. Horton is buying in, announcing that it will work with a Portland, Oregon-based startup called Prophetic. [Read Full Story](https://link.cnbc.com/public/42450319) ### Housing Wire | June 26, 2026 #### In Land Acquisition, the Fastest Decision Wins In a new column for HousingWire, Prophetic CEO Oliver Alexander makes the case that the real bottleneck in land acquisition was never data. It's the speed of turning information into a confident decision. He breaks down why the fastest-deciding land teams are pulling away from the competition, and what builders should do about it. [Read the Article](https://www.housingwire.com/articles/land-acquisition-decisions-bottleneck/) ### Builder & Developer | June 2026 #### Why Speed to Decision Is the New Competitive Advantage in Land Acquisition Builder & Developer features Prophetic CEO Oliver Alexander on why speed to decision is becoming the real competitive advantage in land acquisition. While the mid-year housing story stays fixed on rates and affordability, the builders pulling ahead are the ones who reach a confident go or no-go decision fastest, and that gap widens every quarter. [Read the Article](https://www.bdmag.com/speed-to-decision-is-the-new-competitive-advantage/) ### Commercial Observer | June 16, 2026 #### National Homebuilder M/I Homes Hires Prophetic for Land Evaluation **Commercial Observer** examined M/I Homes’ adoption of Prophetic’s AI-powered land acquisition platform and the growing role of AI in helping homebuilders evaluate land opportunities, reduce risk, and make faster development decisions. [Read the Article](https://commercialobserver.com/2026/06/m-i-homes-prophetic-land-evaluation/) ### Yahoo Finance | June 1, 2026 #### M/I Homes, one of the nation's largest public homebuilders, has selected Prophetic to power land acquisition across its organization. The company will use Prophetic's AI platform to find, evaluate, and underwrite land faster, from site search and zoning analysis to yield estimates and market intelligence. [Read the Article](https://finance.yahoo.com/sectors/technology/articles/m-homes-engages-prophetic-land-123000901.html) ### Housing Wire | May 19, 2026 #### AI-Powered Data Remaps Builders' Landbuying Art and Science HousingWire covers Prophetic's SiteAI 3.0 launch and the shift from manual feasibility studies to AI-driven land acquisition. [Read the Article](https://www.housingwire.com/articles/prophetic-ai-homebuilders-land/) ### May 2026 #### Winner: Rising Star at the 2026 Oregon Tech Awards Prophetic was named Rising Star at the 42nd annual Oregon Tech Awards, hosted by the Technology Association of Oregon. The award recognizes Oregon's fastest-rising technology companies, selected from across the state's tech ecosystem. [Read the Article](https://siliconflorist.com/2026/05/14/taos-oregon-tech-awards-2026-winners/) ### Fox News | March 27, 2026 #### AI Can Help Solve The Housing Crisis Prophetic founder and CEO Oliver Alexander appeared on Fox News to discuss how AI is reshaping land acquisition and what that means for the housing supply crisis. The segment highlighted how Prophetic's platform identifies developable land in minutes rather than years. [Watch Now](https://www.foxnews.com/video/6391846399112) ### GlobeSt | March 25, 2026 #### Site Selection Gets a PropTech Upgrade as Data Gaps Close GlobeSt featured Prophetic CEO Oliver Alexander on the data fragmentation problem at the heart of land acquisition and how SearchAI Intentions is closing the gap. Alexander described the scale of zoning complexity the platform navigates: more than 23,000 U.S. municipalities, zoning codes that typically run 500 to 1,000 pages, and 9,378 variations in how a single-family home can be described across metropolitan codes. [Read the Article](https://www.globest.com/2026/03/25/site-selection-gets-a-proptech-upgrade-as-data-gaps-close/) ### Commercial Observer | March 23, 2026 #### Land Search Company Prophetic Expands Its Technology Prophetic's SearchAI expansion was covered by Commercial Observer, one of commercial real estate's leading trade publications. The piece covered SearchAI Intentions and its ability to let developers search for land based on what they want to build rather than translating development ideas into zoning codes, with support for more than 120 development types nationwide. CEO Oliver Alexander was quoted on the scale of the shift: "Before Prophetic, a dedicated land acquisition professional might analyze about 100 parcels per year. Today, individual users on the platform regularly exceed 5,000 parcels per month." [Read the Article](https://commercialobserver.com/2026/03/prophetic-land-search-technology/) ### Forbes | February 26, 2026 #### Oliver Alexander featured in "Here's Why Investing in Affordable Housing Is a Land of Opportunity" by Jennifer Castenson. The article explores how technology is helping address housing development challenges, including how AI is accelerating land acquisition workflows. [Read Full Article on Forbes](https://www.forbes.com/sites/jennifercastenson/2026/02/26/heres-why-investing-in-affordable-housing-is-a-land-of-opportunity/) ### B&D Mag | February 13, 2026 #### The False Inventory Crisis: How AI is Unlocking Hidden Land Supply In a featured piece for Builder and Developer Magazine, Prophetic founder Oliver Alexander explores how the perceived lack of buildable land is often a data problem rather than a physical one. The article highlights how AI-native intelligence unifies fragmented zoning and environmental data to identify viable residential sites that traditional research methods often miss. [Read Full Article](https://www.bdmag.com/the-false-inventory-crisis/) ### November 11, 2025 #### Prophetic to Power D.R. Horton's AI-Driven Land Acquisition at National Scale Largest U.S. homebuilder to deploy AI-native platform org-wide to speed land decisions and help accelerate housing supply [Read Full Release](https://finance.yahoo.com/news/prophetic-power-d-r-hortons-130000869.html) ### November 11, 2025 #### D.R. Horton adopts AI proptech to speed land acquisition The nation’s biggest homebuilder has adopted an AI-based platform for land acquisition. [Read Full Story](https://therealdeal.com/texas/2025/11/11/d-r-horton-adopts-ai-proptech-for-land-acquisitions/) ### July 16, 2025 #### Prophetic Launches DevMap™, an Industry-First National Map of New Residential Subdivision Developments Prophetic, an AI-native software platform for real estate development opportunity analysis & land acquisition, announces DevMap™, the first 50-state map of new residential subdivision developments. "Within the last 12 months, 164,354 new residential subdivisions entered the entitlement process, completed entitlement, began construction, or completed construction in the US - a statistic that, as far as we can tell, has never been reported before. DevMap's ability to identify new residential subdivision developments in literally any city, unincorporated county, or major metro area in the country is truly groundbreaking" - Dr. Jimmy Cleveland, Co-founder & Chief AI Officer of Prophetic [Read Full Release](https://finance.yahoo.com/news/prophetic-launches-devmap-industry-first-110000942.html?guccounter=1) ### April 2, 2025 #### Prophetic Closes Seed Funding Round, Announces National Expansion Portland-based Prophetic completes seed funding led by Entrada Ventures with participation from SilverCircle and Progression Fund. Funding enables expansion to 10 new states, bringing total coverage to 13 states nationwide. "The real estate development, homebuilder, and brokerage industries have long needed advancement in technology that lets them move faster in identifying development opportunities... Prophetic delivers immediate return on investment by letting our customers move about 40x faster." - Oliver Alexander, Founder & CEO of Prophetic [Read Full Release](https://www.prnewswire.com/news-releases/prophetic-announces-completion-of-seed-funding-unlocking-national-expansion-302417630.html) ### Industry Recognition #### March 2026 ### Finalist: Best of IBS Awards 2026 Prophetic was honored as a finalist for the Best of IBS Awards in the Business Management Software category. The awards recognize exhibitors at the International Builders' Show for their innovative solutions and commitment to advancing the residential construction industry. [Read the Article](/content/blog-posts/prophetic-named-finalist-for-best-of-ibs-awards/index.html) #### March 2026 ### Selected: 50 Must See Products at IBS 2026 Prophetic was selected as one of the "50 Must-See Products and Services at IBS 2026" by industry veterans Tim Costello and Christophe Hardenne, out of more than 1,700 exhibitors. [Read the Article](/content/blog-posts/ibs-2026/index.html) #### March 4, 2025 ### Named Key Takeaway from IBS 2025 John Burns Research and Consulting recognized Prophetic as a key innovation at the International Builders' Show 2025, the largest annual light construction show in the world. "One attention-grabber was Prophetic, a platform that helps identify development opportunities in seconds. The software layers city and zoning maps with property and diligence data like land owners, parcel boundaries, flood plains, and school ratings. Prophetic can even generate site plans based on user-defined parameters, taking usability to the next level." - Anja Seng, John Burns Research & Consulting [Read the Report](https://jbrec.com/insights/2025-ibs-kbis-top-home-design-trends-ai-climate-resilience/)